Seminars

Recent years have shown dramatic increases in sales of plant-based foods, but are customers actually eating less meat as they shift to plant-heavier diets? In this session you will learn:

• Learn what shoppers expect from plant-based foods.
• How shoppers are shifting based on household shopper data.
• What those shoppers say about why.
• Develop a best in class merchandising strategy to meet consumer needs and grow your plant-based business.

Customers in 2022 want more plant-based options to choose from in their grocery stores. At the same time, there is also major demand for less processed foods - a category that many plant-based offerings, to some degree, fall into. In this session: 

• Learn how retailers can navigate a confusing landscape where not all plant-based products are created equal.
• Learn how to find a healthy balance on your shelves and see how leading retailers are providing in-store nutrition support to guide their customers choices.